
Custom Landing Pages & Dashboard
Event microsites with category setup, add-ons, group registrations and a live organiser dashboard tracking every number that matters.
NOVA RACE is India's one-stop race management partner — registration to results, expo to engraving, timing mats to AI photo tagging. We carry the heavy lifting of participant data and communication, so you focus on delivering an unforgettable on-ground experience.
Every capability an organiser needs — under one roof, one contract, one accountable team.
Custom landing pages, organiser dashboard, integrated payment gateway.
Participant-funded or organiser-funded — a transparent 2%–4%. You choose.
WhatsApp, Email & SMS participant engagement across the full lifecycle.
Customized, personalized, category-wise BIB printing.
Automated app, dynamic BIB allocation and live distribution tracking.
Passive RFID transponders (RaceResult) — professional-grade accuracy.
RaceResult decoder + ground antenna (or similar) at every checkpoint.
Instant SMS/WhatsApp with an event-branded finisher badge.
API feed for YouTube, TV graphics and venue leaderboards.
Live finish time or historic data display — the shareable moment.
Face & BIB recognition — every runner finds their photos in seconds.
Personalized recap reels combining official timing + race photos.
From the moment a runner discovers your event to the reel they share a week later — every single touchpoint is covered. No other company gives you this.
A conversion-obsessed registration engine, fully brandable to your event.

Event microsites with category setup, add-ons, group registrations and a live organiser dashboard tracking every number that matters.

UPI, cards, netbanking, wallets — multi-gateway routing for maximum success rates and faster settlements.

Just 2%–4% platform commission — pass it to participants or absorb it as the organiser. No hidden fees, no surprises.
Right message, right channel, right time — at scale, in your event's voice.

Event-branded WhatsApp journeys — confirmations, BIB alerts, race-day briefs, results. Fully custom, fully yours.

Beautiful branded emails and transactional SMS with delivery analytics — from first teaser to final thank-you.

One dashboard, three channels. Segment participants, schedule blasts, track every open and click.
Turn BIB collection from a queue into a moment worth posting.

Customized, category-wise printing — runner names, colour-coded categories, sponsor placements. Print-perfect, every time.

QR scan → dynamic BIB allocation → hand over. Live distribution tracking clears thousands of runners with zero chaos.

Every BIB verified against its timing chip at the expo itself — so race day starts with 100% clean data.

Runners declare their target time on a giant interactive wall — a commitment, a photo-op, and race-day content in one.

Our smart matching engine pulls a runner's own history from past editions — "You're back. Last year: 2:04:11. This year?" Instant goosebumps, instant loyalty.
RaceResult-grade RFID timing plus a live spectator experience that makes your event feel world-class.

RaceResult passive transponders on every BIB — millisecond accuracy, redundant capture, battle-tested at UCI level.

RaceResult decoder + ground antenna setups at start, splits and finish — every checkpoint covered, every read captured.

Families track their runner in real time — splits, pace, course map, projected finish. Shareable, mobile-first, event-branded.

A clean data feed for YouTube streams, TV graphics and venue LED leaderboards — podium battles unfold live with every chip read.

Live finish time or historic data displayed by name — the selfie backdrop that floods Instagram with your event. Results shown beside declared targets to close the loop.

Name and finish time engraved on the medal, minutes after crossing the line. A generic medal becomes a keepsake.
The race ends. The relationship doesn't.

Cross the line, check your phone — instant SMS/WhatsApp with official time and a personalised, event-branded finisher badge. Ready to share.

Face & BIB recognition scans thousands of race photos — every runner finds their gallery in seconds, not scrolling.

Official timing + tagged photos, auto-cut into a shareable recap reel for every finisher. Your event, in every runner's feed.

Searchable results with splits, rankings and downloadable finisher certificates — live before runners leave the venue.

Anniversary throwbacks, comeback offers, loyalty passes — data-driven campaigns that turn this year's finishers into next year's early birds.
The platform fee is added at checkout — your registration revenue stays untouched, and pricing remains fully transparent to runners.
Zero platform cost to the organiserYou absorb the fee for a cleaner sticker price — ideal for premium events and sponsor-backed races where every rupee of runner goodwill counts.
Cleaner pricing for participantsPre-race, Race Expo and Race Day — a named team that knows your event inside out, on call around the clock. Not a ticket queue. People.
Every product is built by us, for events like yours. Need a feature? We ship it. Fully whitelabelled — your brand front and centre, everywhere.
Redundant, multi-gateway payments so an outage never costs you a single registration during your peak sale window.
Not stock messages — your event's tone, your creatives, your CTAs. Approved, tested and ready before your first campaign.
Declaration walls, engraving queues, AI photo tagging, broadcast APIs, expo games — if you can imagine the experience, our engineers can build it.
Participant data, communication, timing, results — our headache, not yours. You focus on the course, the crowd and the celebration.
Every event runs in its own fully protected, sandboxed environment. We never expose your participant data to other organisers — and never expose theirs to you. No cross-selling, no data pooling, no grey areas. We are damn serious about it.
SANDBOXED · ISOLATED · PROTECTEDNo surprises, no scramble. Every event runs on the same proven playbook — with a named team accountable at every milestone.
Event microsite, categories, pricing and payment gateways configured — registrations live within 48 hours of signing.
WhatsApp, email and SMS journeys running on schedule. Live dashboard tracks every registration, every day.
Personalized BIBs printed, kit distribution app live, every chip RFID-verified, engagement walls pulling crowds.
Timing points armed before first light. Live tracking, broadcast feeds and LED walls run all morning — with our crew on the ground.
Official results, e-certificates and finisher badges out before runners leave the venue. AI photos and reels follow the same day.
Real moments from our events — National Games to city cyclothons, hill ultras to open-water swims.
From UCI-sanctioned stage racing to mass-participation city marathons — we've timed them all, an average of two events every single weekend.

Bunch time rules, team classifications, KOM & sprint points — automated to international standards.

Multi-category, multi-loop cycling events with thousands of riders and split-second finishes.

Tens of thousands of chip reads, multi-category starts, live results — delivered flawlessly.

Multi-discipline transitions, complex split logic and combined scoring — timed with precision.
Three very different events, one playbook — proof that the full NOVA RACE stack performs at every scale and format.

Thousands of riders across multiple categories and loops — split-second finishes resolved cleanly, results live as riders rolled in.

A high-volume corporate marathon: tens of thousands of chip reads, multi-category starts and zero timing disputes at the finish.

The complete NOVA RACE experience: registration to expo storytelling — the Comeback Wall matched returning runners to their previous times, live on a giant screen — to instant WhatsApp results and AI-tagged photos.
NovaRace ran the entire experience end to end — registration, expo, timing, results — and it just worked. Runners had their results on WhatsApp within minutes of crossing the line, and the expo felt alive, not just a BIB counter. It's the kind of partner that lets us focus on the runners instead of the logistics.
Nithin · Race Director, Sivagiri MarathonTell us about your event — we'll show you exactly how the full NOVA RACE stack fits, end to end.